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NJ BURKETT

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WALKER JACOBS

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Walker Jacobs is executive vice president of Turner/SI Digital Ad Sales, overseeing advertising sales and integrated marketing solutions across the internet, video-on-demand and mobile platforms for the  Turner/SI Digital portfolio of leading entertainment, sports and kids sites, which include NBA.com, NASCAR.com, NCAA.com, PGA.com, SI.com, TBS.com, adultswim.com, and others.  He is based in New York and reports to David Levy, president of sales, distribution and sports for Turner Broadcasting System, Inc.

Since joining Turner in August 2007, Jacobs has built a team that has positioned itself as a leader in the online advertising marketplace.  He has sharpened the focus of Turner’s digital businesses by building upon the strength of the portfolio of world-class, branded environments that align with Turner television networks and on-air programming.  With online video at the core of each of Turner’s digital properties, Jacobs’ team provides marketers award-winning platforms within trusted environments to activate sponsorships at scale. 

Most recently,  Jacobs played an integral role in securing the digital rights to sell and manage NCAA.com, including March Madness on Demand, in conjunction with Turner Broadcasting Inc.’s partnership with CBS Sports that shares NCAA Men’s Division I basketball coverage.  In July 2010, Turner Broadcasting and Sports Illustrated formed a strategic digital partnership to create one of the world’s most exciting sports destinations on the web, expanding Jacobs’ role to oversee management of ad sales and operations for SI.com, Golf.com and FanNation.com.   In May 2008,  Jacobs was the driving force behind the launch of the Turner Network, a consortium of twenty-one Turner online destinations that include news, finance, entertainment, sports, kids and young adult websites.  With the announcement, Turner broke affiliation with third-party ad networks to better develop, package and execute its digital inventory, and allow for exclusive advertising opportunities that leverage Turner’s portfolio of world-class brands.  In July of the same year, Jacobs helped Turner Sports and Entertainment Ad Sales broker a multi-year strategic alliance with Yahoo! Inc. that allowed the two companies to collaborate on advertising and sports-related content. The agreement established Turner as the exclusive representative of online advertising sales for the NBA, golf, and NASCAR pages on Yahoo!, and was recently extended to include the Yahoo! MLB channel, all providing increased exposure of Turner sports content to Yahoo! audiences.

Before joining Turner, Jacobs served as senior vice president of the Reuters Americas Media Group, responsible for general management of Reuters.com, managing ad sales and business development, as well as content sales for Reuters Media Business in the U.S., Canada and Latin America.  Jacobs joined Reuters by way of the company’s March 2003 acquisition of Multex Incorporated, a leading financial research and information company.  Prior to the merger, as vice president, he managed the media business and advertising sales for Multex Investor and Marketguide properties.  Jacobs began his executive career in media as Publisher of Institutional Investor Online, responsible for general management, operations, advertising sales, e-commerce and marketing of their websites.

In 2009, Jacobs was namedto the annual “Mediaweek 50” list, which recognizes the media industry’s most indispensable talent, and was again named in 2010 as the magazine’s  “20 To Watch”.   Jacobs is a Trustee of the National Academy of Television Arts and Sciences, representing the New York Chapter, and is also a member of the Board of Directors for Junior Achievement New York.   He is a graduate of John Carroll University and currently resides in Manhattan with his wife Jennie and their two children.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.




MARVIN SCOTT

Marvin Scott
The recipient of seven prestigious Emmy awards for journalistic achievement, Marvin Scott has done it all. Since joining WPIX in 1980, he has served in multiple capacities as an anchor, reporter, host and producer. Now the Senior Correspondent of the “PIX 11 News at 10”, Scott also hosts the weekly issues-oriented program, “PIX 11 NEWS CLOSEUP.”

Scott is a veteran journalist in both print and broadcast mediums. His background includes local, national and international assignments. In 2004 and 2006 Scott spent Christmas in Iraq with soldiers from the New York area. Additionally, his professional career has taken him from the front lines of Cambodia and the Middle East, to the highways of America’s South, where he covered civil rights protests with Dr. Martin Luther King. He has reported on every presidential nominating convention since 1976 and briefly covered the Jimmy Carter White House. He has interviewed six American President. Scott began his career as a feature writer for the NY Herald Tribune, and for 22 years he was a contributing editor for Parade Magazine. He is a frequent contributing writer for several publications, including The Affluent Traveler and Passport magazines.

Scott’s coverage of the Congressional Whitewater hearings won him an Emmy for “Outstanding Political Reporting.” It was “Outstanding Entertainment Programming” that won Scott an Emmy in 2006 for his enlightening interview with the King of Comedy, Jerry Lewis. In addition to the seven Emmys, Scott has received more than 30 Emmy nominations. During his travels to Israel, Lebanon, and Egypt, Scott’s reporting provided insight into the Middle East conflict. He has interviewed many leaders of the region, including Golda Meir, Yitzhak Rabin, and Yasser Arafat. Scott has reported extensively on the U.S. space program, having witnessed the launch of many Gemini, Apollo and Shuttle flights. In New York, he has covered every Mayor since John Lindsay.

A graduate of New York University, Scott has received many honors, including a citation in the Congressional Record for his “responsible reporting” of urban riots. The Associated Press gave him top honors for his coverage of the Three Mile Island nuclear plant accident, and his reporting of the TWA 800 tragedy, plus four AP awards for his interviews on “PIX 11 NEWS CLOSEUP,” including one for his insightful interview with Rudy Giuliani on the 5th anniversary of 9/11. The New Jersey Working Press Association presented him “The Terry Anderson Award for Professionalism in Journalism,”(named for the journalist held hostage in Lebanon). A native of the Bronx, Scott has been installed in the “Bronx Walk of Fame,” and is a recipient of the Ellis Island Medal of Honor. He’s been inducted into the coveted “Silver Circle” of the Television Academy of Arts and Sciences.

He is the former President of the Television-Radio Working Press Association. Scott is also an accomplished photographer whose work has been exhibited in New York galleries. He is married to the former Lorri Gorman and is the father of two grown children, Jill, a reporter at NY 1, and Steven, a professional comedian.

 

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